Why We Climb

For over 90 years Champion Athletic Wear has introduced the world to some of the biggest innovations in sports apparel. We continually set new goals. We constantly try to top ourselves. We consistently surprise. That's how we play. Now for our latest challenge: Taking innovation to the top of the world.

Champion®, a leader in performance activewear for 90 years, and Duofold, an innovator in baselayer for 100 years, are partnering to outfit a climbing team for an attempt to summit Mt. Everest. Not just any old summit, however. To get the Expedition Champion team atop Everest, we challenged our product development team to customize an innovative line of head-to-toe outdoor apparel to help our mountaineers make one of the warmest, lightest ascents ever recorded.

The Champion research and development team has been integrating unique innovations in fabric technology, garment design and sports science into special apparel that will be worn on Everest. You can learn more about this unique apparel within this website. If all goes well, someday soon you'll be able to personally experience our warmth-without-weight technology in a new line of Champion® with Duofold technology.

In the meantime, whether you're sitting in the stands at a sporting contest, training for your own event, or yes, even standing atop a mountain, our goal remains the same: to ensure that every garment we manufacture provides you with the ultimate combination of protection and comfort so you're always ready to handle any challenge you can encounter.

Pictures Why We Climb